Cannabis Marketing Manager

Position Overview:

This place is accountable for collaborating within the creation of and proudly owning the execution of Stash Venture’s advertising and marketing technique.

Responsibilities embrace however aren’t restricted to:

  • Strategic advertising and marketing planning with enterprise items
  • Market analysis for native campaigns
  • Produce content material for retail promotions, neighborhood engagement, firm tradition, product highlights, product lifecycle, and so forth
  • Collects and maintains gross sales data required to trace, assessment, and modify efficiency of promoting initiatives.
  • Forecasts and analyzes gross sales developments, advertising and marketing methods, and product efficiency; prepares and presents experiences summarizing info; makes suggestions based mostly on evaluation.
  • Develops and distributes supplies associated to gross sales, coaching, and advertising and marketing.
  • Interpret buyer’s behaviors and counsel inventive methods to extend model consciousness
  • Taking inventive photos and movies, including captions and CTA’s.
  • Provide creative path {of professional} picture and video shoots
  • Collaborate on new web site design and handle third get together design undertaking
  • Web content material design and implementation
  • Website upkeep
  • Light Graphic Design
  • Scraping, reformatting visible content material from manufacturers and distributors.
  • Streamlining our social media accounts (Instagram, Facebook, Twitter), making certain uniform content material and tone of voice for graphics, copy, and different components.
  • Writing intelligent captions for Instagram posts.
  • Monitoring and replying to messages & feedback.
  • Scheduling and coordinating posts on all social media accounts utilizing third get together scheduling instruments.
  • Light journey required (10-20%)

Qualifications embrace:

  • WordPress, Wix, or comparable
  • Intermediate grasp of Adobe Creative Suite.
  • Ability to function a digital camera to take inventive photographs.
  • Excellent written communication abilities.
  • Familiarity with key social media instruments (e.g. Instagram, TikTookay, FB, and so forth.) and with different cloud based mostly instruments akin to Google Suite and Asana.
  • Excellent consideration to element and a excessive motivation to be taught.
  • Aware of present social developments and greatest practices.
  • Highly motivated and arranged.
  • Understanding of Michigan Cannabis business, smoking provides, glassware, or associated merchandise is most popular.
  • Bachelor diploma in Marketing, Communications, Graphic design or equal expertise a requirement

Candidates with the next with be extremely thought of:

  • Website/Portfolio/Demoreel hyperlink
  • Experiencing operating social media account with 5k+ followers
  • Experiencing managing an e-mail checklist with 25okay+ subscribers

Job Type: Full-time

Pay: $64,000.00 – $84,000.00 per yr

Benefits:

  • Employee low cost
  • Flexible schedule
  • Health insurance coverage
  • Paid day off

Schedule:

  • eight hour shift
  • Monday to Friday

Supplemental Pay:

Education:

Experience:

  • Digital advertising and marketing: 2 years (Preferred)

Willingness To Travel:

Work Location:

This Job Is:

  • A job for which navy skilled candidates are inspired to use

Company’s web site:

Benefit Conditions:

  • Only full-time staff eligible

COVID-19 Precaution(s):

  • Remote interview course of
  • Personal protecting gear supplied or required
  • Plastic protect at work stations
  • Temperature screenings
  • Social distancing tips in place
  • Virtual conferences
  • Sanitizing, disinfecting, or cleansing procedures in place

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