The Cannabis Content Specialist have to be multidisciplinary, with expertise writing digital content material for the net with a eager give attention to Search engine marketing and different types of content material advertising to drive engagement with an industry-leading affiliate web site portfolio. As a key cog in resulta’s content material workforce, you may be accountable for making certain pages and posts rank for focused key phrases, and to draw and interact clients and drive shopper actions. The profitable candidate(s) must be a optimistic self-starter, enthusiastic problem-solver and hands-on chief with a powerful sense of accountability to attain the highest targets.

Is this position proper for me?

To be excellent for this position, you have to to:

  • Collaborate with varied groups to provide new content material for present and/or new net properties;
  • Work with present freelance writers and assist broaden our checklist of contributors with the purpose of offering readers with probably the most informative and straightforward to grasp content material;
  • Build content material calendars based mostly off a key phrase wishlist. Strong group and planning abilities important to success of this activity;
  • Construct detailed define assignments to place freelance writers in the very best position to ship high quality work;
  • Update, optimize, enhance present evergreen content material;
  • Produce Marketing copy for a number of net properties;
  • Collaborate and comply with greatest practices to craft the absolute best Search engine marketing pages for web sites;
  • Identify gaps in content material, and plan content material to fill these gaps;
  • Researching and understanding the competitors.

What {qualifications} do I want?

The preferrred candidate ought to possess:

  • Bachelor’s diploma or confirmed expertise instantly within the subject;
  • Previous expertise in an Search engine marketing-related position, understanding rules of making content material for maximizing Search engine marketing;
  • Previous expertise working in on-line advertising;
  • Proven expertise with skilled writing; correct grammar and spelling is a should;

Strong consideration will probably be given to candidates who additionally provide the next:

  • Understand the idea of “User Intent” and tips on how to fulfill it within the digital area;
  • Experience with instruments akin to Google Analytics, Search Console and SEMrush;
  • Ability to study new markets rapidly, comfy coping with fast-paced environments;
  • An affinity for hashish and CBD-based merchandise;
  • Experience with WordPress CMS.

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