Podcasts within the hashish {industry} are beginning to get a foothold and issues are getting actual attention-grabbing!

What’s not to love? Podcasting permits you to share your perception. It offers you the liberty to attain out and educate your viewers. It’s a robust medium that gives a secure area for you to present folks what your organization is all about.

Now, I get what you is likely to be considering… how do podcasts and the hashish {industry} match collectively?

To information us via the fantastic world of podcasting, we now have Operations Director of the Super Power Experts (and Dream Queen pressure fanatic) — Justin Recla.

In this episode, you’ll be taught:

  • How podcasting (if used correctly) goes to revolutionize companies
  • Podcasting as a broadcast mechanism that may assist join and educate followers and prospects
  • Why podcasts within the hashish {industry} are a beneficial advertising technique and the way it leads to monetization

Note: This submit comprises affiliate hyperlinks and I’ll earn cash when you click on the hyperlink and make a purchase order. Thank you!

Welcome to Cannabis Marketing Live — All Puff. No Fluff!

Podcasting isn’t any straightforward feat! That’s why we acquired an skilled onboard.

Getting to know our featured visitor

Justin Recla is an Army veteran and former counterintelligence agent. Justin’s platform is a testomony on how he has efficiently transitioned counterintelligence strategies into the enterprise world. Currently, he serves because the Operations Director for Super Power Experts – the #1 Podcast Network for Personal Development and Spiritual Growth. Justin runs the present alongside along with his spouse and daughter, the place they discuss the whole lot from enterprise to soul work to the divine.

Podcasting permits folks which might be craving and wanting what you could have to supply know the place to go and to discover it. And when achieved correctly, it’s an outstanding mechanism for you to have the opportunity to educate, join, and attune your potential purchasers to who you’re and what you do on the earth.

– Justin Recla

Podcasting is content material advertising

Podcasting builds authority. Much like how individuals are at awe with people who’ve penned their very own guide, podcasters are held in an identical mild. I imply, not everybody can host their very own present and make sound good, proper?

The benefits of incorporating podcasts into your hashish enterprise advertising technique:

Make no mistake, it takes dedication, persistence, and consistency to take pleasure in the advantages of going the podcasters’ route. It often takes about 3 to 5 years for a podcast to acquire traction.

“Podcasting isn’t about beating them in the head with marketing, it’s about building and establishing a relationship with people.”

– Justin Recla

Other key benefits of incorporating podcasts into your hashish enterprise that Justin talked about, embody:

  • Find Your Voice: Companies discover their voice and be taught to dig deep into what they do, why they do it, and who do they do it for. Understanding what your model stands for helps you keep targeted and permits you to keep a degree of consistency.
  • Use Your Voice: Business house owners have the liberty to use their voice to join with their audiences in an genuine and distinctive manner with out the identical constraints as mainstream media.
  • Educate: Companies may be on the forefront of training their viewers.
  • Share: Being a podcaster opens new alternatives within the sense that you may produce other consultants in your present and you’ll discuss essential points.
  • Increase Visibility: Podcasting makes it simpler for manufacturers to enhance their visibility and supply updates to a broader viewers.
  • Cost-Effective: It doesn’t take hundreds of {dollars} to begin a podcast, which suggests it’s a low-cost advertising and visibility possibility.
  • Leverage Content: Companies can repurpose the content material they document into many various channels – from running a blog to social media posts and emails. Repurposing the content material you create permits you to enhance the lifespan and attain of your content material.
  • Monetize it: Depending on how your podcast is about up, you possibly can open it up for paid sponsorships, banner advertisements, audio advertisements, and different promotions.

Justin Recla on social media:

Kendra Losee on social media:

More posts on how to enhance your advertising technique:

Podcasts and the Cannabis Industry: How It Can Revolutionize Your Marketing Strategy2020-07-06Mota Marketinghttps://motamarketing.com/wp-content/uploads/2020/07/podcasts-and-the-cannabis-industry-how-it-can-revolutionize-your-marketing-strategy.png200px200px

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