Rapper and actor Method Man mentioned he’s launching a brand new marijuana enterprise particularly geared toward boosting other black-owned cannabis companies.

According to Bloomberg News, the enterprise – dubbed Tical, brief for Taking Into Consideration All Lives, additionally the title of Method Man’s first solo album – will quickly start promoting marijuana merchandise to black-owned retailers in California.

“Personally, it is essential that we use our brand to help bring awareness to the social, systemic and economic injustice in communities that have struggled with oppressive mass incarceration and racially biased policing policies,” Method Man, whose authorized title is Clifford Smith, mentioned in a press release.

Method Man owns a 20% stake in Tical, and the firm is growing its personal strains in partnership with Clone Guy Industries, the New York Post reported.

Tical’s first three strains will likely be on sale instantly, in accordance to the Post.

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